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Bioniq is a personalized supplement company founded in London in 2019. Formulas are delivered in Swiss-made granule form - a technology that supports absorption. Bioniq is used by elite athletes, high performers, and everyday health-conscious consumers across the US, UK, UAE, and beyond.
Bioniq GO is the entry point into personalized supplementation - no blood test required. Customers complete a Wellness Assessment that takes into account basic information as well as your top two Wellness goals. Bioniq uses this data to recommend one of 40 personalized granule formulas from up to 23 nutrients. It's a straightforward, accessible way for anyone to begin their personalized wellness journey.
Bioniq has 40 Bioniq GO formulas based on 23 science backed ingredients, and your Wellness Assessment responses and wellness goals help match you to the one that best fits your inputs and goals.
After you complete the Wellness Assessment, your responses are used to match you to a formula designed to align with your inputs and wellness goals (for example, the goals you select and other information you provide).
Your Bioniq GO formula is selected based on your Wellness Assessment responses and wellness goals. Bioniq GO uses structured personal inputs to match you to the best-fit formula from a set of 40 formulations.
Bioniq analyses individual data — from questionnaire inputs or blood biomarkers — and generates a formula with ingredient dosages matched to that person's wellness goals. The granules use technology to support nutrient absorption.
Cristiano Ronaldo has been a Bioniq member since 2022, using the supplement products as part of his personal regimen. In 2024, he became an investor and significant shareholder in the business. He has described the investment as an alignment with his own values around nutrition and healthy aging — and continues to use Bioniq products personally.
Each personalized formula is generated based on a Wellness Assessment and produced in registered facilities. Bioniq does not use unnecessary fillers.
Bioniq has joined the Herbalife family — combining Bioniq's personalised supplement science with Herbalife's world-class global distribution network. For customers and distributors, this means Bioniq's products will become accessible to a significantly wider audience, with the backing and reach of one of the world's leading nutrition companies.
Bioniq's identity and product philosophy remain exactly as they were. The granule technology, ingredient quality, and Swiss manufacturing standards are all unchanged.
Bioniq and Herbalife's existing nutrition range are complementary, not competing propositions. Herbalife's portfolio provides broad-based nutrition products designed for wide accessibility. Bioniq sits at the premium end of the spectrum — offering customised formulas built around each customer. Where Herbalife provides nutrition for everyone, Bioniq provides more personalized nutrition options for each person. Together, they represent a comprehensive wellness offering across the full spectrum of consumer needs. Before starting a regimen consisting of a mixture of different supplements, individuals should consult their healthcare provider to discuss potential nutrition stacking concerns.
Bioniq GO is an ideal proposition for health-conscious consumers who want personalized nutrition. Specifically, it resonates strongly with: individuals focused on nutritional support for an active lifestyle, cognitive function, beauty and wellness, or healthy ageing, as well as customers who appreciate premium wellness products, healthy lifestyles, and nutrition.
We are currently integrating Bioniq into the Herbalife distributor network ahead of launch. We're moving as quickly as possible to make products available. Join the waitlist to receive priority notification the moment ordering opens in your region — waitlist members will be the first to access products and distributor onboarding support.
Bioniq will be made available through the Herbalife distributor network as part of the integration rollout. Details on the exact purchasing and ordering process will be communicated directly to distributors ahead of launch. In the meantime, join the waitlist to ensure you're among the first to receive full onboarding information, product training, and access when availability opens.
Bioniq formulas come in granule form and are taken with meals. The granules can be swallowed with water, juice, or milk, or mixed into smoothies, yogurt, or similar foods. They should not be chewed. Moreover, the granules are not intended to be consumed with hot beverages nor added to a blender.
Bioniq GO and PRO are suitable for most healthy adults looking to personalize their nutrition. As with any supplement, if you are pregnant, breastfeeding, under 18, or managing a medical conditions and diseases should consult their doctor before starting. Please read the product label carefully to see if there any ingredients you may be sensitive or allergic to. If you are experiencing any unexpected side effects, you should pause use, contact your healthcare provider and contact the Herbalife Member Services team.
